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Case Studies


How GrowFast established a profitable business for Trisha
Trisha is a full-service Bangalore interior design firm specializing in classic design with an international influence. Whether designing a residential or commercial space, Trisha Interiors has built a reputation for achieving highly sustainable designs for a discerning international clientele. The Trisha superstore, spread across 15000 square feet, spanning 5 floors services the savvy clientele with more than 50 national and international brands across categories. Trisha is a leading retailer of premier furniture brands such as Hulsta, ArteM and exclusive dealer of Hacker Kitchen, the luxury German kitchen specialist.

About GrowFast

GrowFast is a leading digital marketing agency that drives profit for clients across digital channels. Our proven track record of success in end-to-end digital marketing across verticals - such as healthcare, retail, technology, education and manufacturing - allows us to back up our promise of delivering “actionable results that matter”.

The Challenge

GrowFast’s brief was to take Trisha to a wider audience by boosting the conversion rate on the website, thereby generating new business in India and international markets.

The client asked us to address: Lack of visibility on Search Engines, Too little traffic

GrowFast Strategy

When designing the strategy for Trisha, the GrowFast SEO team conducted an extensive analysis on the website and researched 15 best profitable targeted keywords as per business requirements. We performed a competitive analysis to determine the complete SEO website improvements and narrowed down on 5 different pages from the website and carried out On-Page changes. Simultaneously, our link building team initiated a link building campaign to improve the link popularity of the website targeting the finalized keywords and related keywords, following the link building quality guidelines.

SEO strategy had a significant impact on Trisha’s organic traffic which doubled in 3 months. Impressive results in the bounce rate ensured increased web conversions and total traffic increased by 65.6%.

Here’s a look at the month-on-month comparison of Trisha’s performance

S.No Analytics Factors August 2013 September 2013 October 2013
01 Total Visits 936 925 1,264
02 Total Page Views 3,922 3,593 4,984
03 Bounce Rate 38% 37.59% 33.47%
04 Organic Visits 463 461 794
05 Direct Visits 313 209 289
06 Referral Visits 160 245 181
GrowFast Results & Insights
  • After two months of rigorous Link building campaign, along with search engine optimization, the website is among top rankers for all keywords
  • Trisha website has achieved high ranks for some of the keywords that were previously ranking low in SERP
  • In 3 months, the Page Views increased from 3,922 to 4,984
  • Total Visits jumped from 936 in August to 1,264 in October
  • Website traffic and conversions has increased potentially GrowFast Impact

Here’s a look at the chart that shows how our well-researched keywords surged in Search Engine Results Pages and drove potential traffic to the website.

Trisha Result

  • Overall traffic increase across 3 major search engines
  • Online brand awareness via Trisha videos for targeted audience & social media profiles
  • Stable keyword rankings that continue to dominate Page 1


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